Seven Reasons To Be Excited About G.O.O.D. Music: The Album

Eight Reasons To Be Excited About G.O.O.D. Music: The Album

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Rick Ross and Lil Wayne used 2010-2011 to boost the profile of their respective Maybach Music Group and Young Money rosters with crew albums, but Kanye West has been building his G.O.O.D. Music roster for several years now. It’s only right that Yeezy does the same and make a championship run of his all-star team that includes the likes of Pusha T, Big Sean, Common, John Legend, Yasiin Bey (a.k.a. Mos Def) and more. If the producer/emcee’s tweet rings true, music fans have a lot to be excited about in spring 2012. Below, read eight reasons why.

1.) Kanye West Understands The Spirit of Collaborations
Kanye West is known to have a big ego due to his blow-ups on award shows and interviews, but when it comes to collaborations, he calls on whoever is necessary to take his records to the next level. What makes the songs and albums special is that the collaborations almost always come across as organic, not as one artist struggling for attention. Judging from Ye’s list of studio rules that COMPLEX photographed, everyone stays in line. Jon Brion upgraded Late Registration, Kid Cudi’s fingerprints are all over 808s & Heartbreaks, and RZA and Bink! were enlisted to craft sounds for My Beautiful, Dark Twisted Fantasy. “All of the Lights” has 14 guest vocalists, for goodness sake! If Ye is willing to pull out all the stops for his own albums, it’d only make sense that he’d do the same when the rep of his crew is on the line.

2.) G.O.O.D. Music’s Previous Posse Cuts
Truth be told, Internet DJs could make their own “G.O.O.D. Music: The Album” mixtapes based on the posse cuts that the crew has already released. If the self-made compilation included any song that had more than three G.O.O.D. Music artists involved, the tracklist would include the following: “Whatever U Want (G.O.O.D. Music Remix),” “Grammy Family,” “Make Her Say,” “Looking For Trouble,” “Christmas In Harlem,” “Christian Dior Denim Flow,” “Don’t Look Down,” “Good Friday,” and others. Dig through your file folders, and you’ll see that their record speaks for itself.

3.) G.O.O.D. Music’s Roster of Producers
Kanye West is already one of the greatest producers of all time, but everybody on his team is a shooter. No I.D. has been composing classic soundbeds for Common for years, and his production on Big Sean’s Finally Famous showed that he hasn’t lost a step. New signee Hit-Boy has the song of the year with The Throne’s “Niggas In Paris,” but his pedigree was already proven with songs like Pusha T’s “My God,” Kelly Rowland’s “Lay It On Me (feat. Big Sean),” and Eminem and Lil Wayne’s “Drop The World.” Producers like Jeff Bhasker and Devo Springsteen aren’t as heralded, but their work with the likes of Alicia Keys, Beyonce, Estelle is nothing to sneeze at either.

4.) New Music From G.O.O.D. Music Yasiin Bey (a.k.a. Mos Def)
 Albums like Black On Both Sides and Black Star have cemented Mos Def as one of the most talented, charismatic voices of hip-hop, so his integration into the G.O.O.D. Music fold last year was great news. His last album The Ecstatic was one of the best of 2010, and he’s always shown great chemistry with Kanye West. Past heaters like College Dropout’s “Two Words” and The New Danger’s “Sunshine” were already dope, but G.O.O.D. Fridays songs “Don’t Look Down” and “Lord Lord Lord” show that he fits perfectly into the mold. With Ye’s direction and Mos’ free spirit, the results on G.O.O.D. Music: The Album should be interesting.

5.) New Appearances By John Legend
 It’s easy to forget that John Legend is a member of the G.O.O.D. Music family, but don’t let his self-sustainable solo career or his covers album with The Roots distract you from his allegiances. The nine-time Grammy winner has always given his labelmates’ releases an extra boost of soul: Common’s “Faithful,” Big Sean’s “Memories,” and Kanye’s “Blame Game” wouldn’t have been the same without his hearty hooks and bridges. With this compilation, expect more of the same.

6.) A Finally, Finally Famous Big Sean
It’s been a long time since Big Sean rhymed for Kanye at a radio station in Detroit. Sean always sounded hungry on the leaks with Kanye and company, but unlike many of his labelmates, he still hasn’t had an official appearance on a G.O.O.D. Music release aside from his own—Cudi made his stamp on 808s & Heartbreaks, Cyhi strut his stuff on “So Appalled,” and the most Sean had gotten was a slot on an iTunes bonus track for My Beautiful, Dark Twisted Fantasy. These days, the 23-year-old has a headlining tour, his own Billboard hits (“My Last” and “Marvin and Chardonnay”), and a reputation as one of hip-hop’s brightest young voices. It should be interesting to see how his boosted confidence shows alongside the G.O.O.D. artists he’s had to catch up with.

7.) Guest Appearances
G.O.O.D. Music already has a great roster of talent on its own, but the possibilities of guest appearances seem endless. G.O.O.D. Fridays songs already had Raekwon, Jay-Z, Lupe Fiasco, Lloyd Banks and Talib Kweli—and these are for Internet leaks! Imagine who might get a plane ticket to Hawaii when a retail release is on the line.

8.) A Group Tour
The crew has already rocked for audiences at exclusive shows, but the idea of an entire tour would be even better. Kanye’s “Watch The Throne” tour with Jay-Z is arguably the best in a roster that includes his previous “Glow In The Dark” tour with Rihanna annd N.E.R.D., Common’s live show is always amazing with his freestyling and breaking, and John Legend has incredible stage presence. If Ye’s collaborative skills can translate to a tour – along with everyone’s schedules – it would have the potential to be something special. Even the group’s cypher at the BET Hip-Hop Awards was the highlight of the show.